Josue Bonilla, Pixel Sensei

PortfolioCreative Direction · 3D · Design

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Intro

02 Work/

Project 02/05

BOBBI J

Discipline
Identity /Web Design /Marketing
Client
Bobbi J
Year
2023
Role
Art DirectionBrand IdentityLogo DesignWeb Design

Brand identity and e-commerce experience for a high-end jewelry line created by a San Francisco artisan.

Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 1

Founded in 2013, Bobbi J is an independent jewelry brand known for its refined, handcrafted pieces. In 2023, I redesigned the company’s logo and developed a sophisticated visual identity that reflects the quality and character of the collection. The branding was extended across the e-commerce website and marketing collateral, creating a cohesive presence for online sales and trade-show presentations. The identity has become an established part of the brand as it continues to reach customers through its online store and curated industry events.

Credits Creative Direction and Design by Pixel Sensei / Josue Bonilla

Bobbi J — Brand collateral and trade-show applications
Brand collateral and trade-show applications
Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 3
Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 4
Bobbi J — E-commerce website experience
E-commerce website experience
Bobbi J — Logo and visual identity system
Logo and visual identity system
Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 7
Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 8
Bobbi J — identity, web design, marketing work by Josue Bonilla (Pixel Sensei), image 9